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InSource’s David Silverstein Leads Discussion on How to Sell to CIO

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Selling to the CIO

April 25, 2016

On Thursday, April 21, our own David Silverstein joined Christiana Care’s CIO Randy Gaboriault and Parkway Corporation’s CIO RJ Juliano for a panel discussion on How to Sell to the CIO. The discussion was sponsored by the Philly Enterprise Sales Meetup, and was hosted by Benjamin’s Desk in downtown Philadelphia.

With nearly 70 people in attendance, the three speakers shared their expertise both from a seller’s and a CIO’s perspective and provided valuable insights into what makes a CIO want to do business with a company, which sales techniques are effective and which are not, and the discussion was followed by an extensive Q&A session with the attendees. The discussion was moderated by Enterprise Sales Meetup’s Donna Velante.

For more inside information and tips on selling to the CIO, visit